Privacy Policy

Effective Date: 22nd July 2025
Next Review Date: July 2026

1. Introduction

Carrot Top Marketing (“we”, “us”, or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data in compliance with the UK General Data Protection Regulation (UK GDPR).

2. Information We Collect

2.1 Personal Data

We may collect and process the following categories of personal data:

• Identity Data: First name, last name, username or similar identifier, title, date of birth, and gender.
• Contact Data: Billing address, delivery address, email address, and telephone numbers.
• Financial Data: Bank account and payment card details.
• Transaction Data: Payments to and from you, and details of services you have purchased from us.
• Technical Data: IP address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access our website.
• Profile Data: Username and password, purchases or orders made by you, your interests, preferences, feedback, and survey responses.
• Usage Data: How you use our website, products, and services.
• Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.

2.2 Special Categories of Personal Data

We do not intentionally collect special categories of personal data (e.g. race, religious beliefs, health data). If you provide such data, we will only process it with your explicit consent or where the law allows.

3. How We Collect Your Personal Data

We collect your personal data in the following ways:

• Direct Interactions: When you provide data via forms, phone, email, or other correspondence.
• Automated Technologies: Via cookies, server logs, and similar technologies as you interact with our website.
• Third Parties/Public Sources: From analytics providers, search information providers, or public databases.

4. How We Use Your Personal Data

We only use your personal data when legally permitted. The most common legal bases are:

• To perform a contract with you
• To comply with a legal obligation
• For our legitimate interests (only where your rights do not override those interests)
• With your consent

4.1 Purposes for Processing

We may use your personal data to:

• Register you as a new customer
• Provide and manage services
• Process payments and manage billing
• Manage our relationship with you
• Deliver marketing communications (with your consent or under legitimate interest)
• Administer and protect our business and website
• Analyse and improve our services and customer experiences
• Share data with third parties who help deliver our services

5. Sharing Your Personal Data

We may share your data with:

• Service Providers: For IT, website, marketing, and payment processing services
• Professional Advisors: Including lawyers, accountants, insurers
• Regulatory Bodies: Where required by law

We ensure all third parties respect your data privacy and comply with relevant data protection laws.

6. Data Security

We apply appropriate security measures to prevent unauthorised access, misuse, alteration, or disclosure of your personal data. Only individuals with a business need-to-know will have access to your data.

7. Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes we collected it for, including legal and tax obligations. We typically retain client data for up to 6 years after the end of the relationship.

8. Your Rights

Under the UK GDPR, you have the right to:

• Request access to your personal data
• Request correction or deletion of your data
• Object to or restrict how we use your data
• Withdraw consent at any time (where processing is based on consent)
• Request data portability

To exercise these rights, contact us using the details below.

9. Cookies

We use cookies and similar technologies to enhance your browsing experience, analyse site traffic, and serve targeted content. Cookies help us understand how you interact with our website so we can improve our services.

You can control cookie preferences via your browser settings or our cookie consent banner (if applicable).

10. Contact Information

If you have any questions about this Privacy Policy or how we handle your personal data, please contact:

Carrot Top Marketing
Email: hello@carrottopmarketing.co.uk
Phone: 02393430108
Website: www.carrottopmarketing.co.uk

You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):
https://www.ico.org.uk